“We take the small print and features discovered in additional ‘mature’ manufacturers and we adapt them into extra modern silhouettes.”
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Amélie Marcoux has constructed her swimwear model Byron Bay upon the concept that “each girl deserves her place within the solar.”
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Stemming from private expertise of not with the ability to discover a good bathing go well with for herself, she got down to supply Canadian ladies an “inexpensive and accessible” possibility for his or her subsequent sizzling vacation or poolside session. This has translated into supportive and classy swim and resort put on choices in sizes 4 to 14 that “will please the daughter, the mom and the grandmother,” in keeping with Marcoux.
We caught up with Marcoux to study extra:
Q: For many who aren’t acquainted, what’s Byron Bay Swim?
A: Byron Bay is a swimwear and resort put on model created to simplify as we speak’s ladies’s lives, our lives, and act on values we consider in by providing an sincere assortment. Byron Bay is concerning the excellent match to embrace the ladies’s our bodies by guaranteeing management, help, fashion, femininity and magnificence. We take the small print and features discovered in additional “mature” manufacturers and we adapt them into extra modern silhouettes.
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Q: When and why did you begin the road?
A: Byron Bay is a newly created label that was launched in April of this yr. Being a lady in my mid-40s, on the lookout for a swimwear piece that provides help, management, magnificence, femininity and stays inexpensive has been a serious problem, in actual fact I’ve compromised through the years as I’ve by no means been totally happy. I needed to create an sincere and real label that makes a distinction in a lady’s life. Byron Bay swim items embrace the trendy girl and works to go with her determine and confidence.
Q: What makes it distinctive?
A: Our engineering and development particulars. Form enhancement material. Multi-functional straps to supply the “no-tan-line-option”. Deeper cups to permit for each heavier and smaller busts — as gravity hits us all. Adjustable again closures. Larger lower leg element to make our items trendy and classy. It’s very exhausting to search out a majority of these particulars provided in comparable swim manufacturers. We’re additionally a sustainable swimwear model. Our swim material and packaging particulars make the most of recycled supplies.
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Q: Who’s the goal buyer?
A: As we speak’s trendy girl. The one on the lookout for the best match, consolation, management, high quality, fashion and magnificence. We’re a life-style model that’s ageless the place you could find items that can please the daughter, the mom and the grandmother.
Q: What are you able to share about the place the items are designed and made?
A: All items are designed and developed in Montreal. We’re a crew of very detailed oriented ladies that, similar to most, are extraordinarily vital particularly relating to matches and magnificence. Every bit is fitted and corrected on stay fashions and perfected to our likings earlier than it’s given for manufacturing. So as to stay aggressive with pricing understanding all the particulars and features our items supply, we’re at present producing in Asia.
Q: What’s the worth vary in your swimsuits?
A: Our swimwear kinds vary from $50 to $95 for separates and $120 for the one piece. The resort put on items are beneath $120.
Q: And, lastly, the place can folks verify them out?
A: The whole assortment is offered at Byronbayswim.com. You can too discover most items in retailer at Simons throughout Canada.
