BellRock Brands Appoints Brian Jansen as Chief Executive Officer

BellRock Brands Appoints Brian Jansen as Chief Executive Officer

World-wide CPG Veteran Chosen to Direct Cannabis Residence of Brands DENVER, March 30, 2022 /CNW/

World-wide CPG Veteran Chosen to Direct Cannabis Residence of Brands

DENVER, March 30, 2022 /CNW/ – BellRock Models Inc. (“BellRock” or the “Firm”) (CSE: BRCK.U), an field-main cannabis multi-condition household of manufacturers (“MSHB”), announces the appointment of Brian Jansen as Chief Government Officer, helpful right away. Jansen formerly served as President and Chief Running Officer of the Firm.

Brian Jansen has held executive administration positions in the hashish industry considering the fact that 2019. Prior to the enterprise mixture of BR Brand names and Dixie Brand names, Jansen served as interim CEO and COO of Mary’s Medicinals (“Mary’s”), wherever he productively led several business expansions, supply chain enhancements, and drove the asset to free dollars move favourable.

“I am pleased to announce that Brian Jansen has assumed the part of Chief Govt Officer of BellRock Manufacturers. I have experienced the satisfaction of operating intimately with Brian the past 3 many years and he is flawlessly suited to make upon the Company’s strengths and spearhead its following chapter of progress,” said Andrew Schweibold, BellRock Executive Chairman. “Brian’s enthusiasm for our small business, verified cannabis expertise, deep CPG working experience, and devotion to our staff members and individuals are the tenets we need to keep on BellRock’s advancement into a nationwide dominant residence of manufacturers.”

Brian joined Mary’s with two a long time of management practical experience in the CPG market, in roles at numerous global organizations together with PepsiCo, Grupo Bimbo, and the Hain Celestial Group.

Jansen said, “Virtually 18 months back BellRock was shaped pursuing the mix of two hashish powerhouse makes, Mary’s and Dixie. It is an honor to stage into the CEO job and establish upon this foundation as a chief in the field.  We will continue to bolster the small business by growing our product or service choices, coming into new markets, and figuring out M&A transactions to expand on our system. Alongside one another, with CPG expertise at the forefront, management and the Board are doing work in unison to even more improve BellRock’s system as the first correct countrywide hashish dwelling of models and the only cannabis CPG system of its type.”

As beforehand announced, Chuck Smith is stepping down as Chief Govt Officer, but will remain a member of the Board of Directors, serving on the Audit Committee and concentrating on supporting the company’s initiatives about M&A opportunities and governing administration relations. Smith stated, “I entered the hashish industry 13 years in the past and really feel privileged to have been on the forefront of making an legendary cannabis brand. Now, a lot more than 12 decades afterwards, Dixie remains a beloved residence title in hashish and that is a testomony to the enthusiasm and talent of the BellRock crew. I am fired up for the journey ahead and look forward to contributing to the achievements of the group and championing its upward trajectory.”

Looking ahead, BellRock has programs to introduce a number of new solutions designed to delight its faithful consumer base and will also refresh the iconic Mary’s Brands portfolio.

About BellRock Brand names

BellRock Manufacturers is a hashish multi-point out property of brands and mental house concentrated CPG operator that possesses one particular of the industry’s broadest branded products portfolios. BellRock is made up of two legendary cannabis brands, Mary’s Medicinals (a pioneer in the Wellbeing & Wellness segment because 2013) and Dixie (a sector-primary cannabis-infused edibles brand name since 2010). BellRock also consists of two escalating California-primarily based makes, Rebel Coast and Défoncé. BellRock’s CBD portfolio features the brand names Mary’s Nutritionals and Mary’s Tails.  With 7 brand names and about 200 SKUs, BellRock reaches practically each individual vital consumer team and addresses the requires of a assorted hashish client foundation. The BellRock producing and distribution footprint proceeds to expand and at this time spans nine states, and the Organization owns or manages manufacturing amenities in its biggest markets. For extra information and facts, visit www.bellrockbrands.com.

Forward-Looking Info and Statements

The info provided in this press release may perhaps include “ahead-looking info” and “ahead-on the lookout statements” within the this means of relevant securities legal guidelines. All statements, other than statements of historic simple fact, made by the Business (or its predecessors) that handle activities, situations or developments that the Firm expects or anticipates will or may well manifest in the upcoming are ahead-hunting statements, which includes, but not confined to, statements preceded by, adopted by or that consist of text this sort of as “may perhaps”, “will”, “would”, “could”, “need to”, “thinks”, “estimates”, “jobs”, “possible”, “expects”, “designs”, “intends”, “anticipates”, “focused”, “carries on”, “forecasts”, “designed”, “intention”, or the unfavorable of those terms or other comparable or equivalent words and phrases. Forward-searching statements may possibly relate to foreseeable future money situations, outcomes of functions, plans, aims, functionality or business enterprise developments. These statements talk only as at the day they are designed and are primarily based on info now out there and on present expectations and assumptions regarding foreseeable future gatherings, which are matter to a number of regarded and mysterious pitfalls, uncertainties and other variables that may possibly cause real benefits, functionality or achievements to be materially distinctive from that which was expressed or implied by these types of ahead-wanting statements, including, but not minimal to, challenges and uncertainties linked to: (i) the regulation of the professional medical and recreational cannabis market in the United States, Canada, Mexico, Australia, New Zealand, Latin The united states and other international locations in which the Organization might have on its business (ii) the ability of the Firm to obtain meaningful consumer acceptance and a successful sector for its solutions on a national and worldwide foundation at competitive charges (iii) the means of the Enterprise to create and keep an powerful profits community (iv) the achievements of the Firm in forecasting demand from customers for its products or companies (v) the capability of the Corporation to maintain pricing and thus retain satisfactory profit margins (vi) the means of the Company to reach ample intellectual residence defense (vii) the availability of  financing prospects, threats associated with economic circumstances, dependence on administration and conflicts of desire and (viii) other hazards explained from time to time in files filed by the Corporation with securities regulatory authorities, together with the Company’s listing statement dated Oct 31, 2020.

The ahead-hunting statements contained herein are centered on specific key anticipations and assumptions, which include the Company’s ability to changeover to new senior leadership devoid of any material adverse modify to the Company’s functions or small business.

With respect to the ahead-wanting statements contained herein, despite the fact that the Corporation thinks that the expectations and assumptions on which the forward-wanting statements are centered are sensible, undue reliance really should not be placed on the forward-searching statements as no assurance can be given that they will confirm to be suitable. Considering the fact that forward-looking statements deal with future activities and problems, by their incredibly nature they involve inherent risks and uncertainties. True effects could differ materially from people now expected thanks to a amount of factors and challenges, such as the challenges described previously mentioned. For that reason, all forward-looking statements produced in this press release are experienced by these kinds of cautionary statements and there can be no assurance that the predicted final results or developments will truly be recognized or, even if understood, that they will have the expected consequences to or consequences on the Organization.
The cautionary statements contained or referred to herein must be viewed as in link with any subsequent penned or oral forward-hunting statements that the Enterprise and/or individuals performing on the Company’s behalf may problem.

The Canadian Securities Trade has neither accepted nor disapproved the contents of this information launch.

Resource BellRock Makes Inc.

For even further information: Media Inquiries: Jen Turano, BellRock Makes, E mail: [email protected], Phone: 917-291-5200 Investor Inquiries: Cody Cree, Gateway Team, E-mail: [email protected], Mobile phone: 949-574-3860

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